Coppafeel Peekaboob

During the night we employed a clandestine task force to quietly and quickly disperse into the streets to flood London with a cheeky reminder using our COPPAFEEL branded stickers messaging the importance of self examining for breast cancer onto everyday objects that looked like breasts.

Various executions played into the local slang: knockers, chebs, bangers, and baps. Everything from monuments to statues to fruit to household objects. When London woke up the next morning, boobs/chebs/norks, or whatever you call them…dominated the conversation.